About Me
I currently work as an Account Director at LA based boutique marketing agency 34/56 Group, representing large retail, consumer goods, and entertainment brands with an focus on the U.S. Latin American market.
Prior to this, I worked in various marketing roles for global brands like Marriott International, Gensler, ACS Green Chemistry Institute, and Florida International University.
In 2023, I graduated with my MBA in brand marketing from George Washington University. There, I proudly served as a Forté Fellow, Prospanica scholar, Executive Vice President of the Women's MBA Association, and President of the Graduate Marketing Club. Blending my professional expertise and entrepreneurial spirit, I bring data-driven, creative approaches to solving complex business challenges. This resulted in award-winning case competition presentations for companies including IBM and Johnson & Johnson.
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I holds a bachelor's degree in public relations and French from Florida International University (FIU). While at FIU, I spent a semester abroad studying French language and culture at l'Université Paris-Sorbonne and was the FIU Le Cercle Français French Club President (2013).
In 2023, I graduated from George Washington University (GW) with my MBA in Marketing & Brand Management. At GW, I won brand marketing case competitions for brands such as IBM and Johnson & Johnson and served as a Forté Fellow, Prospanica scholar, Executive Vice President of the Women's MBA Association, and President of the Graduate Marketing Club. -
During grad school, I interned at the Marriott International headquarters in the Marriott Digital Services (MDS) Customer Success department and was hired on full-time in April 2023. There, I served as a digital product expert for a portfolio of more than 1,500 hotels, serving as their hands-on advisor, the voice of the client for MDS, and a trusted partner to our Product Development team.
Prior to graduate school, I worked as a Digital Content Manager at Gensler, the world's largest architecture and design firm, where I launched and produced a podcast that was named one of the "12 Industry Podcasts You Should Be Listening To" by Interior Design magazine. In 2018, I pitched a business plan and became one of the youngest and first Hispanic franchisees of barre3, a woman-powered boutique fitness concept centered on mind-body wellness. -
I’m am fluent in English, Spanish and French.
I am an HSMAI Certified Digital Marketing Professional and was elected to the HSMAI Rising Marketing Leaders Council by my awesome team at MDS.
I’ve presented at two PRSA National Capital Chapter events on how to build a successful podcast (check out my original “baby” the Gensler Design Exchange anywhere you listen to podcasts!)
I had the opportunity to travel to Dubai with GW for our Consulting Abroad Project and pitch a brand marketing campaign to Damas Jewellery.
I traveled to SXSW in 2022 with GW’s “Startup City” class – and got to see Dolly Parton, Spoon, and T. Pain perform live for free!
I am a proud Cuban American, hardcore Bravo fan, and I own a tiny Yorkie-Poo named Bambi who I absolutely adore!